Peter’s Pub: A Dublin Legacy on the Market for €4.25 Million
Peter’s Pub, a cornerstone of Dublin’s cultural and social scene, has been listed for sale at €4.25 million. Situated on South William Street, this iconic establishment has been under the stewardship of the Keogh family for nearly half a century. The decision to sell marks the end of an era and presents a unique opportunity for potential buyers to own a piece of Dublin’s rich pub heritage.

A Storied Past
Established in the heart of Dublin 2, Peter’s Pub has long been celebrated for its warm ambiance and traditional charm. The Keogh family’s dedication has ensured that the pub remained a beloved spot for both locals and tourists. Its reputation as a “trophy licensed premises” underscores its significance in Dublin’s pub landscape.
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Prime Location
The pub’s location on South William Street places it at the epicenter of Dublin’s retail, tourism, hospitality, and commercial activities. This bustling area attracts a diverse clientele, making Peter’s Pub not just a local favorite but also a must-visit destination for visitors seeking an authentic Irish pub experience.
Market Dynamics
The sale of Peter’s Pub comes at a time when Dublin’s pub market is experiencing notable activity. In 2024, 20 pubs were sold in Dublin, totaling approximately €69.6 million—a significant increase from €47.3 million in 2023. This trend indicates a robust interest in Dublin’s pub properties, driven by both publicans and private equity investors.
A Rare Opportunity
Tony Morrissey of Lisney, the agency handling the sale, describes Peter’s Pub as “an extremely rare opportunity to acquire an exceptional trophy licensed premises.” The pub’s impeccable maintenance and the Keogh family’s nurturing have preserved its unique, welcoming atmosphere, making it a valuable asset for any prospective buyer.
The listing of Peter’s Pub signifies more than just a property sale; it represents the transfer of a legacy deeply intertwined with Dublin’s cultural fabric. As the Keogh family steps back after decades of dedicated service, the future owner will inherit not just a building but a cherished institution that has been a gathering place for countless memories.
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