The cost-of-living crisis continues to impact daily life in Ireland, forcing many people to rethink their spending habits. From cutting back on eating out to choosing budget-friendly brands, financial pressures are shaping how Irish consumers live, shop, and socialise in 2025.

A recent survey revealed that two-thirds of Irish people are now actively adjusting their lifestyles to keep up with rising costs. So, what exactly is changing, and how are people making their money stretch further?

Eating Out Is Becoming a Luxury

For many, dining out was once a regular treat, but now it’s a carefully planned expense.

📌 66% of Irish consumers say they are cutting back on eating out.

🍽️ What’s Changing?

• Fewer restaurant visits – People are now reserving dining out for special occasions.
• More home-cooked meals – The popularity of meal prepping and budget-friendly recipes is rising.
• Takeaways are becoming a treat, not a habit – Even food delivery orders are being reduced as people watch their spending.

💡 Tip: Many are opting for early bird menus, lunch deals, and restaurant discounts to still enjoy dining out while staying within budget.

Shoppers Are Being More Cautious

People are also rethinking how they shop, choosing cheaper brands, bulk buying, and cutting out unnecessary spending.

📌 63% are buying fewer items and shopping less frequently.
📌 62% are switching to more affordable brands.

🛒 How Irish Consumers Are Saving Money:

• Supermarket own-brand products are becoming the go-to choice.
• Discount supermarkets like Aldi and Lidl are seeing an increase in footfall.
• More people are waiting for sales and using loyalty discounts before making big purchases.
• The trend of buying second-hand is growing, especially for clothes, electronics, and furniture.

💡 Tip: Price comparison apps and cashback offers are helping shoppers get the best deals on everyday essentials.

Socialising on a Budget

Rising costs have also affected how Irish people spend their free time, with nights out, concerts, and holidays now requiring more careful planning.

📌 More people are choosing budget-friendly activities like:
✔ House parties instead of expensive bar tabs.
✔ Outdoor activities like hiking and beach walks.
✔ Booking holidays far in advance to get cheaper deals.
✔ Taking advantage of free cultural events and festivals.

💡 Tip: Many bars and restaurants now offer midweek specials and happy hours, making it easier to enjoy nights out without overspending.

Final Thoughts: Adjusting to the ‘New Normal’

The cost-of-living crisis has forced many Irish consumers to rethink their spending, but people are finding creative ways to maintain a good quality of life without breaking the bank.

From home cooking and budget shopping to free activities and strategic spending, Irish people are proving that smart financial choices can still lead to an enjoyable lifestyle.

Are you changing how you spend money in 2025? Let us know in the comments!

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